(New York, NY) August 5, 2010 – On Deck Capital (http://www.ondeck.com/), the leading small business lending platform, unveiled today an industry-first set of free online finance tools that help small business owners instantly peer into their credit health and clearly show them options for obtaining a loan. A majority of all small businesses seeking capital are denied traditional bank loans due to tighter and more mechanical credit standards, and millions of small business owners are left in the dark about what capital options are available to them. While small businesses account for 65% of all employment in the nation, the system to bring capital to Main Street remains flawed. Enter On Deck who looks beyond the personal credit score of the business owner.

“Despite all the talk in Washington and $30B to be made available to small businesses, the money won’t make it to Main Street,” said Mitch Jacobs, founder and chief executive officer, On Deck Capital. “It’s dumping money into the same broken system. We are solving the problem through our lending system that allows capital to reach millions of credit-worthy businesses.”

On Deck’s platform helps time-strapped business owners assess their business and plan for their capital needs without ever having to set foot inside a bank or formally apply for a credit product. By easily registering and entering key information into On Deck’s secure website (http://www.ondeck.com/), business owners establish an On Deck profile that allows them to access the following powerful tools:

On Deck Credit Director

The On Deck Credit Director instantly pinpoints the best capital options for a business owner given the cash flow of their business along with both their business and personal credit bureau data. Business owners can easily compare different lending options and see which is the best fit for their business.

On Deck Insights

On Deck Insights show business owners how lenders look at their business, breaking down complex credit data and cash flow analysis into simple report cards covering each area of the evaluation. These report cards help guide the business owner as to how they can improve their profile to access better credit options in the future.

On Deck Short Term Business Loans

Qualified small business owners can instantly apply for a loan directly with On Deck. While banks rely largely on the personal credit score to make small business lending decisions, On Deck’s proprietary technology platform evaluates small businesses based on cash flow and actual business data. On Deck can then pinpoint many healthy businesses that are turned down by the bank. Using On Deck’s tools in no way obligates users to apply for an On Deck loan.

Over $80M in loans have been made through On Deck Capital’s proprietary performance lending system to thousands of small businesses across the country. On Deck evaluates the creditworthiness of these businesses based on the cash entering and exiting a business to ensure that the company’s revenues are consistent with their expenses. Unlike banks, the company does not rely primarily on the personal credit score of the business owner. The typical On Deck Customer is a “Main Street” business (retailer, auto repair shop, restaurant, dentist, etc.) that has been in business more than 2 years and who has between $300,000 and $3,000,000 in revenue.

For more information about On Deck Capital and to register for our free online business financing tools, please visit http://www.ondeck.com/.

About On Deck Capital

Launched in 2006, the On Deck Capital system uses data aggregation and electronic payment technology to offer fair and fast financing to small businesses underserved by traditional bank loans. Through the On Deck Capital platform, millions of small businesses can obtain affordable loans to meet their daily operating and long term goals. The company’s proprietary platform looks deeper into the health of small businesses, focusing on the overall business performance, rather than the owner’s personal credit history. The On Deck Capital system also provides a critically needed efficient mechanism for institutional funds to directly reach historically fragmented and difficult to serve Main Street small businesses. On Deck Capital is financed by some of the nation’s leading venture capital firms, including Contour Venture Partners, First Round Capital, Khosla Ventures, RRE Ventures and Village Ventures. For more information, please visit: www.ondeck.com.