Come Fly with Me
In my role as CMO of OnDeck, I get to interact with small business owners almost every day. This means I get to learn about the different ways they manage their time to build a successful […]
Author: Andrea Gellert
5 Marketing Rules Successful Small Businesses Follow
Well-executed marketing can have tremendous value for your business. At the same time, poor or ineffective marketing can hurt you as much, if not more, than no marketing at all. The following marketing tips for […]
6 Ways Marketing Can Make or Break Your Business
The point of marketing is to show current customers that you value their business, and to win the attention of potential customers. A business that consistently shows how much it values customers can consistently win […]
The 4-Step Guide to Reclaiming Your Time, While Still Growing Your Business
There’s a trap that many small business owners fall into, often without realizing it. Days are constantly packed, and the work week only seems to get longer, but there never seems to be enough time […]
Busy Isn’t Always Productive: 5 Steps to Better Time Use
As a small business owner, you’re undoubtedly busy. But just how productive are you? The two aren’t the same thing, and many small business owners need smart strategies and strong time management skills to keep […]
How Do You Pay Your Salespeople?
How do you properly compensate a sales team? Your sales employees can make or break your business. But knowing how to manage, and properly incentivize them to do a great job day in and day […]
Read This Before You Hire Your Next Sales Person
Recruiting the right sales person can be one of the most critical aspects of growing your business. That perfect mix of energy, motivation, enthusiasm, and skill is notoriously tough to find, and even tougher to […]
3 Ways to Win Government Contracts
On a typical day, there are between 25,000 and 30,000 active government contracts available on the Federal Business Opportunities website. For entrepreneurs and small business owners, this amounts to thousands of chances to grow your […]
8 Celebrities You’ll Be Surprised to Know Own Small Businesses
As Us Weekly would put it, “Stars: they’re just like us!” – and that’s true in business too. These eight celebrities have created and grown small businesses by following their passions, remembering their roots, keeping […]
4 Small Business Certifications You Might Not Know About
Certifications are important for many types of organizations, especially small businesses that want to work with the U.S. government or receive special accommodations. Although there are a number of certifications depending on your gender, location […]
