Sales

You think your small business is doing well — you have loyal customers and you’re selling consistently. You try your best to keep expenses under control, too. But how do you know where your small business stands? That’s where your…

The holiday shopping season brings an annual gift to retailers – a surge in retail sales. But with this revenue surge comes the challenge of managing increased sales volume. Dealing with more customers and more sales, while simultaneously trying to…

In addition to all the other responsibilities you and the average small business owner has, sales—or at least managing the sales process—is probably at the top of your list; because without sales, nothing else happens. Like many small business owners,…

As a small business owner, you may be uncertain about how to articulate your value proposition. You may even be unclear on the concept of just what a value proposition is. Simply put, a value proposition is a marketing statement…

In recent years, small business holiday sales have been hitting an all-time high. While Black Friday, the day after Thanksgiving, is typically the biggest retail shopping day of the holiday season in the U.S., additional days like Cyber Monday and…

Article Summary: Many small businesses are discovering the value of CRM software to monitor and help them maintain their customer relationships. In addition choosing the right CRM solution for your business, there are a few best practices that will help…

No matter what industry you’re in, ultimately, you’re selling to humans, and that means psychological principles should drive your sales strategy. Using research-backed theories can help you master your sales pitch, whether you’re selling to visitors on your website, customers…

Your sales cycle length has a critical effect on your company’s performance. The length of your sales cycle directly impacts your cash-flow rate, budgetary planning, inventory management, marketing schedule and sales strategy. The bottom line is, the quicker you can…

Growing up in a small business, from my earliest days driving the delivery truck, filling customer orders, or sweeping the warehouse floor, my dad ingrained in me, “We are all salespeople.” [...]