Matt Pelkey, Author at OnDeck

The Most Loved Consumer Brands From Every State, Based on 2 Million Tweets

Matt Pelkey May 24, 2023

Branding has always been territorial. First, America’s cowboys branded their cattle to warn others to keep their hands off. Then, industrial-era manufacturers slapped trademarks on their goods to let rival entrepreneurs know that however far […]

58% Of Small Business Owners “Very Concerned” About the Economy — But Most Remain Optimistic for the Future

Matt Pelkey Apr 25, 2023

The pandemic is in the rearview (knock on wood). Consumers are spending and life has returned to something resembling normal. But a new set of challenges has arrived. For National Small Business Week, we checked […]

Rocking the Foundations: The U.S. States and Metro Areas With Highest Percentage of Female-Owned Businesses

Matt Pelkey Apr 19, 2023

Owning your own business is the epitome of the American Dream. The freedom of self-employment and control of your own income is an allure for many, a feeling shared by 9.6 million people across the […]

The Reasons People Start Businesses in Every U.S. State and Metro Area

Matt Pelkey Mar 28, 2023

Every year, about 1 million new businesses spring up in America, according to the Bureau of Labor Statistics. Something inspires the nation’s entrepreneurs to give it a go — and a national small business workforce […]

A Small Business Guide to Growth Hacking

Matt Pelkey Feb 9, 2023

Every business has to start somewhere, whether a Silicon Valley tech start-up coding from a garage or a local store selling to its first customers. 2021 was a record year for new companies, with Census […]

The Companies That Produce The Most Business Founders

Matt Pelkey Jan 12, 2023

After reaching a certain level of experience in your career, the allure of starting your own business can be all too tempting. Many successful entrepreneurs left behind their high-flying jobs to go it alone. For […]

Should You Go Into Business With a Co-founder?

Matt Pelkey Dec 5, 2022

Getting a business off the ground is no easy task. You may have had your dynamite idea and constructed a watertight business plan, but now it’s time for the hard work to begin. Whether raising […]

The Most and Least Stressful Business Software

Matt Pelkey Nov 9, 2022

Stress is one of the largest impediments to business productivity. Research from The American Institute of Stress discovered that 94% of workers report feeling stress at work. Stress is a silent killer, causing an estimated […]

10 Delegation Strategies From Famous Leaders (And How to Apply Them)

Matt Pelkey Oct 26, 2022

In any workplace and in any industry, effective delegation skills are considered essential. As a manager of a team, you are trusted to assign the right people for the job. While we tend to speak […]

A Small Business Guide to Starting a Newsletter

Matt Pelkey Oct 12, 2022

A lot has happened since email went out of fashion. Media went social. Memes went viral. Influencers influenced. But now, marketing has come full circle. Email is back. A newsletter is a great way for […]

Author: Matt Pelkey

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